LinkedIn Link Preview Not Showing — How to Fix It
LinkedIn reads Open Graph tags to generate link previews in posts, messages, and comments. If your preview shows the wrong image, a stale title, or nothing at all, you need to either fix your og: tags or clear LinkedIn's cache — or both.
How LinkedIn Generates Link Previews
When someone shares a URL on LinkedIn, LinkedIn's crawler fetches the page and reads:
og:title— shown as the headlineog:description— shown as the subtext (truncated around 100 characters)og:image— must be at least 200×200 px; 1200×627 px is ideal for full-width displayog:url— the canonical URL LinkedIn uses for deduplication
LinkedIn caches this data aggressively. After fixing your tags, you must use the LinkedIn Post Inspector to clear the cache before the update shows in new posts.
Common Reasons LinkedIn Previews Fail
Missing og:image or image too small
LinkedIn requires og:image to be at least 200×200 px. The ideal size for a full-width preview card is 1200×627 px (note: 627 px tall, not 630). Images smaller than 200×200 px are ignored and LinkedIn falls back to no image.
Stale cached data
LinkedIn caches previews for a long time. This is the most frequent cause of "I updated the page but LinkedIn still shows the old preview." You must use the Post Inspector (below) to force a refresh.
JavaScript-rendered meta tags
LinkedIn's crawler does not execute JavaScript. If your og: tags are injected by client-side JavaScript (React, Vue, Angular), LinkedIn will never read them. The tags must be present in the raw HTML response from the server.
og:image URL is not publicly accessible
The image URL must return a 200 response without authentication. Test it in a private browser window.
og:title or og:description is missing
LinkedIn will attempt to infer a title from <title> if og:title is absent, but the result is inconsistent. Always set og:title explicitly.
How to Fix LinkedIn Link Previews
- Check and update your Open Graph tags:
<meta property="og:title" content="Your Page Title" />
<meta property="og:description" content="Concise description, ideally under 100 characters." />
<meta property="og:image" content="https://example.com/linkedin-preview.jpg" />
<meta property="og:image:width" content="1200" />
<meta property="og:image:height" content="627" />
<meta property="og:url" content="https://example.com/your-page" />
<meta property="og:type" content="website" />
Confirm tags are server-rendered — run
curl -L https://example.com/your-page | grep og:to see what the raw HTML returns. If the tags are missing in the curl output but visible in DevTools, they're JavaScript-injected and LinkedIn can't read them.Verify the image URL directly — open the
og:imageURL in an incognito window. If it doesn't load, neither will LinkedIn's crawler.Clear LinkedIn's cache using the Post Inspector:
- Go to LinkedIn Post Inspector
- Paste your URL
- Click Inspect to see what LinkedIn currently has cached
- Click Regenerate preview to force LinkedIn to re-crawl the page
Test the updated preview — create a new LinkedIn post and paste the URL. The preview should reflect your updated og: tags and the cleared cache.
Check image dimensions — use TryUnfurl to see the detected og:image size and confirm it meets LinkedIn's minimum requirements.
How to Clear LinkedIn's Link Preview Cache
- Go to https://www.linkedin.com/post-inspector/
- Enter your URL and click Inspect
- Review the preview LinkedIn currently shows
- Click Regenerate preview to force a fresh crawl
Note: You must be logged into LinkedIn to use the Post Inspector.
Frequently Asked Questions
Why does my LinkedIn preview show an old image after I changed it?
LinkedIn caches previews aggressively. Even after updating your og:image, existing cached data persists. Use the LinkedIn Post Inspector and click "Regenerate preview" to force LinkedIn to re-crawl your page.
Does LinkedIn support Twitter Card tags?
No. LinkedIn only reads Open Graph (og:) tags. Twitter Card tags are ignored by LinkedIn.
What size should my og:image be for LinkedIn?
Minimum 200×200 px; recommended 1200×627 px for full-width link posts. See the og:image size guide for a full comparison across platforms.
Why does my LinkedIn preview work in Post Inspector but not when I post?
There can be a short delay between the Post Inspector refresh and what appears in the app. Try posting 5–10 minutes after running the Post Inspector.
Can I change the LinkedIn preview image for a URL I don't own?
No. LinkedIn reads the og: tags from the page HTML — only the page owner can change what appears. LinkedIn does not expose an API to override link previews for third-party URLs.
Why is my LinkedIn description cut off?
LinkedIn truncates og:description at around 100 characters. Keep your description concise and front-load the most important information.